Felix Baumgartner Unlikely To Cash In On Red Bull Space Jump

Felix Baumgartner captured the world’s attention on Sunday with his 24 mile space jump. He set the record for highest-jump and fastest free fall velocity when he became the first person to break the sound barrier without the aid of a jet or spacecraft. It gave a monumental level of attention to the stunt’s sponsor, Red Bull, which garnered tens of millions of dollars of exposure for the energy drink brand,

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A man fell to Earth from more than 24 miles high Sunday, becoming the first human to break the sound barrier under his own power — with some help from gravitY.The man, Felix Baumgartner, an Austrian daredevil, made the highest and fastest jump in history after ascending by a helium balloon to an altitude of 128,100 feet. As millions around the world experienced the vertiginous view from his capsule’s camera, which showed a round blue world surrounded by the black of space, he stepped off into the void and plummeted for more than four minutes, reaching a maximum speed measured at 833.9 miles per hour, or Mach 1.24.

"Felix Baumgartner" Completes Supersonic Space Jump, Lands on His Feet!

"Felix Baumgartner" pulled off the ultimate daredevil feat Sunday when he jumped from a capsule more than 24 miles above the earth and lived to tell the tale.
During the event, called Red Bull Stratos, the former Austrian paratrooper used a helium-filled balloon to carry him up into the stratosphere, and then freefell for over four minutes until he touched down in a New Mexico desert, landing safely on his feet.


t took Baumgartner 2 hours 21 minutes to reach the height and he reached speeds over 700 mph as he descended, according to the New York Times.
"It was harder than I expected," Baumgartner reportedly said after his big jump. "Trust me, when you stand up there on top of the world, you become so humble. It's not about breaking records anymore. It's not about getting scientific data. It's all about coming home."

"Felix Baumgartner" lands; breaks record with successful jump from stratosphere (LIVE BLOG) : red bull stratos, redbull stratos, speed of sound, redbull stratos live, red bull, space jump

2:28 p.m.: The live feed has gone silent for now, and my hands have stopped shaking, hopefully for good. A press conference is scheduled to begin shortly, according to the slate on the screen. I’ll be sticking with it until then. But tweet me your reactions.

2:22 p.m.: According to the indicators provided by the Stratos team, Baumgartner surpassed the speed of sound, but we’re still awaiting official confirmation.

2:19 p.m.: Unofficially Baumgartner has achieved a 4 minute and 22 second freefall, which does not break Kittinger’s record for elapsed time of a free fall, although Baumgartner has broken the record for the highest manned balloon jump. There has been no confirmation yet that Baumgartner achieved Mach 1.

Live: Felix Baumgartner tries space jump again

1:18PM EDT October 14. 2012 - IMPORTANT: The live stream of Felix Baumgartner's space jump is below. If that's all you care about, scroll down.Baumgartner will once again attempt to break the world record for the highest, and fastest free fall in history on Sunday, Oct. 14.

Update: The mission is in progress.

WAIT, WHAT THE HECK? Everything you need to know about Felix Baumgartner's space jump

During his fall from 23 miles up in space he would break the speed of sound. He will do this with the help of a 3000-pound capsule and a high-tech suit.

The best part: You can watch the space jump from this live stream.For background on the project, read this feature on Felix Baumgartner from USA TODAY's Marco R. della Cava. Here's a snippet:

The jump was postponed on Monday and Tuesday because of unexpected winds. Baumgartner has been working his way up to this world record jump from the edge of space for the past few years, twice running into speed bumps.

Austrian promoter Daniel Hogan derailed the first mission when he sued Red Bull Stratos -- the Austrian energy drink that is sponsoring Baumgartner's attempt – claiming he'd thought of the idea first. That suit was settled out of court last summer.

The other hiccup was more serious. Unaccustomed to freefalling while confined by a helmet and cumbersome suit, Baumgartner started suffering panic attacks and pulled himself off the project. He overcame his fears with the help of a sports psychologist.

"It was simple stuff," Baumgartner told USA TODAY in August after making his final test jump -- from nearly 100,000 feet -- outside the desert town of Roswell, N.M. "I'd put on a helmet and tell him, from one to 10, how panicked I felt. And in the end, no matter what the number was, he told me my pulse rate never changed. So it was all in my head."

Red Bull Stratos LIVE: Watch Felix Baumgartner Break The Speed Of Sound

Red Bull Stratos, a project five years in the making, will finally try to take flight today. Skydiver Felix Baumgartner will fall from near-space about 23 miles above the Earth’s surface, breaking the speed of sound in the process. He will be the first free-falling human to break the sound barrier. Baumgartner will also collect three other world records: highest manned balloon flight, highest altitude jump (both will be 120,000 feet) and longest time in free fall (about five-and-a-half minutes).

Red Bull Stratos 2012: Updated Launch Date, Time, Live Stream and Jump Info

For the second time in as many days, you're going to have to wait to watch Felix Baumgartner free-fall over 22 miles from the sky to the earth.

It appeared as though the daredevil's Red Bull sponsored skydive from the stratosphere—man, that's fun to say—was going to go off without a hitch on Wednesday afternoon, but as the wind kicked up, the crew was forced to cancel the mission for the second consecutive day (via Red Bull Stratos' Twitter account):

You may think wind is the type of minor detail that someone as extreme as Baumgartner shouldn't worry about, but in case you weren't sure, skydiving 22 miles isn't exactly the safest thing in the world. Everything absolutely must be perfect. 

There's no point in risking anything. 

Fortunately for fans ready to witness this historic record-setting event, Baumgartner and his crew aren't ready to give up. Unfortunately, the weather over 150,000 feet above sea level isn't exactly cooperating.

As of now, no date or time is set in stone, however, meteorologist Don Day confirmed that Thursday is not possible because of more ugly weather conditions. The next available date for a clear jump would be Sunday, October 14 (via Red Bull Stratos' Twitter account):

You have to think that if the launch date keeps getting pushed back, the entire project will eventually be scrapped. Roswell, New Mexico, is certainly a warmer environment, but as we proceed further into October and potentially beyond, the dangerous stratosphere temperatures will only get colder, and the risks will only increase.

Nonetheless, for the time being, make sure to mark your calender for this Sunday, although nothing has officially been decided. 

Make sure to follow the Red Bull Stratos Twitter account and blog for continual updates. 

Red Bull Takes Marketing Buzz Into Space

Once upon a time, Steve Jobs and Apple (NASDAQ:AAPL) were the masters of marketing buzz. Today, Apple continues to create buzz with each new version of its iPhone and iPad, but energy drink manufacturer and distributor Red Bull have surpassed it. The secret?

The enlisting of the right messengers to spread the company’s brand to the right audience in the right context, the place and time the message is launched. The context is like a magnified glass that allows consumers to see and imagine things couldn’t see and imagine before. A message launched in a cosmopolitan city, in front of a landmark structure, a statue is more effective than a message launched in the middle of nowhere. Likewise, a message launched in the aftermath of a major event that has captured broad attention is more effective than a message launched at a usual time.

Red Bull Stratos jump not happening tomorrow

All of us here at ALL IN WEB were excited to watch Felix Baumgartner jump out of a balloon 23 miles above the surface of Earth earlier today, but sadly, the jump was called off due to less-than-stellar weather conditions. We were thinking that the jump would happen tomorrow as a result of today’s delay, but it turns out that isn’t happening either. The Red Bull Stratos Twitter account just announced that the jump has been pushed back once again, because weather conditions won’t be much better tomorrow.

Red Bull Stratos Felix Baumgartner skydive canceled

 Extreme athlete and skydiver Felix Baumgartner canceled his planned death-defying 23-mile free fall on Tuesday into the New Mexico desert because of high winds.

The 43-year-old former military parachutist from Austria had hoped to become the first skydiver to break the sound barrier and shatter three other world records.